Tauranga Crossing

In mid-2020, the agency I worked for pitched for and won the task of updating the branding for Tauranga Crossing Shopping Centre in New Zealand after its redevelopment. As the lead designer, I was heavily involved with creating mock-ups, defining branding elements, and materials to relaunch the centre.

Examples of collateral included designs for billboards, hoarding, merchandise, posters, branding updates for the website, newsletter, gift cards, etc.